International Telecoms operator, Orange, set about improving its customer experience by designing digital services that allows customers to enjoy whatis important to them as individuals.
This required the Global CIO team to undergo a digital transformation project, which supported the wider business in delivering across five key areas:
- Offering enriched connectivity
- Reinventing the customer relationship
- Building an employer model that combines the digital with the human
- Supporting the transformation of corporate customers
- Diversifying by capitalizing on all assets
- The dynamic approach of an efficient and responsible digital company